Improving the health of Australians through increased adherence and Quality Use of Medicines (QUM) is a key priority for MedAdvisor.
When users register for the MedAdvisor service, they agree to the End User License Agreement. This allows MedAdvisor, from time to time, to provide relevant medication and disease management information specific to the user. This may include drug recalls, training tips and advice on the use of prescription medications to reinforce counselling points provided by the pharmacist and prescriber etc. (See Image 1)
These communications may also be sent via SMS to users registered for the MedAdvisor SMS reminder service.
Users can opt-out of such communications at any time, however the opt-out rates are very low (generally less than 1% for any communication). These communications have shown to further improve adherence by an additional 10%, leading to better health outcomes. This feature is included free of charge as part of the MedAdvisor service.
Details of direct-to-user communications, including the ability to view the messages and the option to opt out of SMS communications, are available in the Health Services Hub of PlusOne.